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What are the
Top 10 Features and Benefits of the "Dare to Compare" online application?
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The
application is Web-based; therefore, it can be accessed from
anywhere in the dealership. It can also be linked to the dealer's
Website
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Reduce walk-offs,
increase sales
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Online
evidence manual – no books, magazines, binders to keep up with.
Access all of this information online
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Increase Sales
– use the tool to promote “Indirect Selling”. Allow the customer to
run comparisons at their own pace with any pressure from a sales
associate
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Accurate Reports
showing you what your customers are shopping, shopping against, and
overall usage
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In-House
Trainer – use the tool and all the data within to train new (and
existing) sales associates
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Everything is
Web-based. No inventory for the dealer. Updates are seamless and
released in real time. You only need a computer and Internet
connection
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3rd-party data and test results. Sources include Road & Track,
Consumer Reports, Federal Crash Tests, and many more
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Comparison files
(and data) is updated regularly
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Our comparison
tool will be viewed as a “Independent Research Company” to your
customers
How can
my dealership utilize “Dare to Compare”?
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Sales Tool
Consumers can use the tool for independent research, to find the
advantages of one vehicle over another, while comparison shopping on
the Internet.
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Evidence Manual
Major
automobile manufacturers and/or individual dealerships can use Dare
to Compare to show the value and advantages that their product line
has over their competitor’s product line.
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Training
Individual automobile dealerships can effectively utilize the tool
to train both new and experienced salespeople on the benefits and
values of their product line, as well as its advantages over
direct competitors.
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Reporting
Not like
any other comparison tool - once enrolled, you will receive a unique
“key” that will provide access the tool. This key will track what
comparisons your customers run. This data can be very useful and is
easily accessible, via the Internet, in customized reports. Below
are just a few of the values that this reported data provides:
How can I get the Dare to Compare product in my
dealership(s)?
It's easy! Contact Comparative Automotive
today and will send you a unique and secure link to use within your
dealership. You may also place this link within your Web site so your
online customers can begin making comparisons as well.
How much does this
product cost?
Price varies
depending on how many lines are needed (ex: Toyota, Nissan, etc).
The more lines that are purchased the lower the cost. On average the
cost is approximately $50 per month. The product is updated daily
with new data. If you factor in the amount of
internal training the product can do as well as the usefulness of
the application as a sales tool; you can see its a great value.
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